On the second day of SxSW’s startup-focused V2V conference in Las Vegas, audience members had the pleasure of hearing John Maeda (KPCB design partner, eBay Inc. design chair, RISD president & MIT professor)¬†give the opening keynote. With background into design vs. art, he discussed design’s increased importance in the workplace now that it’s no longer enough for products just to be needed, but that they need to be loved. My sketchnotes follow.

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